About us

We are a signature studio. We build living identities, the kind that grow with a brand and stay recognisable along the way. Before any visual, we listen and investigate. Once we start to design, every choice has a reason.

We are a signature studio. We build living identities, the kind that grow with a brand and stay recognisable along the way. Before any visual, we listen and investigate. Once we start to design, every choice has a reason.

What we believe

We make space for curiosity, research and intuition: some brands are built to launch, we build them to last.

That starts with noticing what's already there: what an organisation says, the details it keeps without noticing.

We make space for curiosity, research and intuition: some brands are built to launch, we build them to last.

That starts with noticing what's already there: what an organisation says, the details it keeps without noticing.

So branding begins with clues: a sentence overheard, a forgotten archive, an old menu's typography.

Which is why every project deserves its own way in. We listen, question, decide.

So branding begins with clues: a sentence overheard, a forgotten archive, an old menu's typography.

Which is why every project deserves its own way in. We listen, question, decide.

Our collective

Portrait of Steffen Fredholm, Managing & Project Director at SIGN

Steffen Fredholm

Managing & Project Director

Portrait of Fulya Toper, Lead Digital Designer at SIGN

Fulya Toper

Lead Digital Designer

Portrait of Frédéric Chevalier, Senior Graphic Designer at SIGN

Frédéric Chevalier

Senior Graphic Designer

Senior Graphic Designer

Portrait of Margaux Doucet, Business Developer at SIGN

Margaux Doucet

Business Developer

Portrait of Astrid Verdeyen, Senior Graphic Designer at SIGN

Astrid Verdeyen

Senior Graphic Designer

Senior Graphic Designer

Portrait of Carole Mannekens, Project & Production Manager at SIGN

Carole Mannekens

Project & Production Manager

Portrait of Martin Botte, Graphic & Motion Designer at SIGN

Martin Botte

Graphic & Motion Designer

Portrait of Zoé De Priester, freelance French copywriter

Zoé De Priester

Copywriter FR (freelance)

Portrait of Neo Glaude, freelance Junior Graphic & Motion Designer

Neo Glaude

Jr Graphic & Motion Designer (freelance)

Portrait of Thomas Roux, freelance Graphic Designer

Thomas Roux

Graphic Designer (freelance)

Portrait of Marion Leroux, freelance Graphic Designer

Marion Leroux

Graphic Designer (freelance)

Part of VO Group

One of Belgium’s leading communication groups, VO Group believes tomorrow’s society depends on the actions we take today.

One of Belgium’s leading communication groups, VO Group believes tomorrow’s society depends on the actions we take today.

Certified B Corporation logo: VO Group, SIGN's parent group, is a certified B Corp
ISO 9001 quality management certification held by VO Group, certified by Vinçotte
EMAS verified environmental management certification held by VO Group
EMAS verified environmental management certification held by VO Group
Certified B Corporation logo: VO Group, SIGN's parent group, is a certified B Corp
ISO 9001 quality management certification held by VO Group, certified by Vinçotte
EMAS verified environmental management certification held by VO Group
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Brussels

Got a project in mind?

Freelancer or intern?

SIGN is a Brussels-based branding studio based. We specialise in brand strategy, brand positioning, visual identity, verbal identity, editorial design, digital identity, design systems and creative direction. We work with cultural institutions, hospitality brands, public organisations and businesses seeking distinctive, long-lasting identities.

Our office

SIGN is an independent branding studio based in Brussels, Belgium. We specialise in brand strategy, brand positioning, visual identity, verbal identity, editorial design, digital identity, design systems and creative direction. We work with cultural institutions, hospitality brands, public organisations and businesses seeking distinctive, long-lasting identities.

© SIGN 2026
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Brussels

SIGN is an independent branding studio based in Brussels, Belgium. We specialise in brand strategy, brand positioning, visual identity, verbal identity, editorial design, digital identity, design systems and creative direction. We work with cultural institutions, hospitality brands, public organisations and businesses seeking distinctive, long-lasting identities.

Got a project in mind?

SIGN is a Brussels-based branding studio based. We specialise in brand strategy, brand positioning, visual identity, verbal identity, editorial design, digital identity, design systems and creative direction. We work with cultural institutions, hospitality brands, public organisations and businesses seeking distinctive, long-lasting identities.

Want to join our team?

© SIGN 2026
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Brussels

Got a project in mind?

SIGN is a Brussels-based branding studio based. We specialise in brand strategy, brand positioning, visual identity, verbal identity, editorial design, digital identity, design systems and creative direction. We work with cultural institutions, hospitality brands, public organisations and businesses seeking distinctive, long-lasting identities.

Want to join our team?

SIGN is a Brussels-based branding studio based. We specialise in brand strategy, brand positioning, visual identity, verbal identity, editorial design, digital identity, design systems and creative direction. We work with cultural institutions, hospitality brands, public organisations and businesses seeking distinctive, long-lasting identities.

Our office

SIGN is an independent branding studio based in Brussels, Belgium. We specialise in brand strategy, brand positioning, visual identity, verbal identity, editorial design, digital identity, design systems and creative direction. We work with cultural institutions, hospitality brands, public organisations and businesses seeking distinctive, long-lasting identities.

© SIGN 2026